How Amoobi Turned a Customer Win into a Full Set of Sales & Marketing Assets
We helped Amoobi transform their collaboration with Leroy Merlin into a powerful video testimonial, a written case study, and ready-to-use sales collateral—with minimal effort on their side.
How Amoobi helped Leroy Merlin improve their in-store customer journeys
Since 2021, DIY giant Leroy Merlin have been working with in-store analytics leader Amoobi to improve their customer journeys.
The Platinum plan includes:



“Like any company, when you don't have data, decisions are made a lot by intuition or based on experience. (…) And intuition is interesting, it is still as important, but it is interesting to confront it with data.”

Dominique Monfort
National Sales Manager, Leroy Merlin
“We’re working in a 10,000m² store. With Amoobi, I can pinpoint where I should go to make the most improvements in the store. It saves a lot of time.”

Dominique Monfort
National Sales Manager, Leroy Merlin
Amoobi had an amazing client story—they just didn’t have time to tell it.
As a fast-growing retail analytics company, Amoobi had worked with Leroy Merlin to improve store layouts using behavioral data. But with no internal team dedicated to content or video production, their success was going untold.
They needed a way to:
- Capture their client’s voice and credibility
- Create high-quality assets they could reuse across sales and marketing
- Do it all without burdening their team or the client
Our done-for-you Platinum package
SaaSpirin managed the entire process—from interview to final delivery—so the Amoobi team could stay focused on their work.
Here’s what we delivered:
✓ 3-minute Video Testimonial
Featuring Leroy Merlin’s Innovation Manager, this branded video captures the real-world impact of working with Amoobi.
✓ Written Case Study (+ branded PDF)
A professionally designed document outlining the challenge, solution, and results, ideal for website leads and sales conversations.
✓ Quote Cards + Sales Slide
Short, visual assets designed to reinforce key points in Amoobi’s sales and demo decks.
✓ Social Media Shorts
Engaging snippets tailored for LinkedIn and other platforms to increase visibility and credibility.
✓ Effortless for Amoobi
They introduced us to their client—we took care of the interview, recording, editing, writing, and design.
With this package, Amoobi is now able to:
- Share real-world proof of their results
- Use video and visuals in demos and pitches
- Strengthen their credibility with large retailers
- Build a library of repeatable marketing assets
Industry knowledge
We understand the challenges B2B businesses face when building trust and demonstrating their impact. With our experience in content marketing and B2B growth, we help companies effectively leverage customer success stories to drive credibility and accelerate growth.